Shagufta Bibi

Shagufta Bibi was born and bred in Bradford and is an accomplished marketing and communications leader with 16+ years’ experience leading marcomms, brand propositions, change and growth in complex, highly regulated sectors. She has previously held senior roles at the University of Bradford, University of Leeds, the Growth Company, Nord Anglia Education and Oxford International Education Group. Shagufta is committed to creativity, innovation and leading and developing cross-functional teams for meaningful brand experiences, supporting audience engagement and positive community outcomes.